Hoff, A., Frost, H., Ulrich, C., Damalas, D., Maravelias, C. D., Goti, L., and Santurtun, M. 2010. Economic effort management in multispecies fisheries: the FcubEcon model. - ICES Journal of Marine Science, 67: 1802-1810. Applying single-species assessment and quotas in multispecies fisheries can lead to overfishing or quota underutilization, because advice can be conflicting when different stocks are caught within the same fishery. During the past decade, increased focus on this issue has resulted in the development of management tools based on fleets, fisheries, and areas, rather than on unit fish stocks. A natural consequence of this has been to consider effort rather than quota management, a final effort decision being based on fleet-harvest potential and fish-stock-preservation considerations. Effort allocation between fleets should not be based on biological considerations alone, but also on the economic behaviour of fishers, because fisheries management has a significant impact on human behaviour as well as on ecosystem development. The FcubEcon management framework for effort allocation between fleets and fisheries is presented, based on the economic optimization of a fishery's earnings while complying with stock-preservation criteria. Through case studies of two European fisheries, it is shown how fishery earnings can be increased significantly by reallocating effort between fisheries in an economically optimal manner, in both effort-management and single-quota management settings.